How to Increase Content Engagement and Search Rankings

User engagement is a key factor in determining a site’s position in Google SERPs.You need to focus on best practices for creating more engaging content that answers the search intent.

Google’s pretty smart and theri AI is geting smarter by the day.

Not that long ago you could rank on page 1 of Google’s search just by…

How to Use Research-Based Articles to Build Brand Authority, Press Mentions and Backlinks

 Learn how and why to use research to write data-driven articles to support your company's marketing, brand, authority and PR efforts.

Regardless of your marget segment, customers crave credible data.

Nothing adds more weight to an article than verified and crdible data—be it a survey of consumer preferences and findings on behavior sumamrized from thousands of email…

Why You Need To Have An Inbound Marketing Plan

Starting a business today is easier than in the past, with the advent and development of the Internet and other technological resources now readily available.

Growing and running a business is another story.

A business needs to be able to develop brand awareness and generate leads with a lean team and a limited budget.

This is where inbound…

Stop Selling, Start Helping

For those of you who have read my posts have noticed that I don't post sales type content. This might be confusing, especially as a freelance content writer.

You're probably wondering how can you promote your business if you aren’t allowed to sell?

Oo how can Carol promote her content marketing services without selling these services?

Well, this…

How To Engage Your Target Market With Relevant Content For Your Audience

No matter how well-written or polished the content on your website is,  if it’s not covering the subject matter, your target audience is seeking, or of interest to your target audience it won’t bring visitors to your site or convert website visitors into leads.

Developing exciting content keeps your existing customers and visitors engaged and attracts…

Is it Heart Failure or Adreneal Insufficiency?

Numerous diseases can cause congestive heart failure (CHF).

Common causes of left-sided congestive heart failure in adults are ischemic heart disease, arrhythmia, and vulvlar diseases. In addition to these common causes, there are other rare causes of left-sided congestive heart failure.

There are a few reports of left ventricular (LV) dysfunction caused by isolated adrenocorticotrophic hormone (ACTH)…

How To Grow Organic Visitors by Mapping Content to the Sales Funnel

Is your blog generating traffic but not generating revenue for your business?We spent the past few weeks interviewing businesses to discover that this is a common challenge for all.Its one thing to generate traffic, it’s another to drive web traffic that converts into revenue.To do this successfully, you need to be mapping your content strategy…

7 Long-Term Benefits of Content Marketing

Want to set yourself apart from your competition?

One of the best ways to do so is to influence how your target market perceives your company, and publishing quality content online is a great place to start.

Research shows that 78% of consumers believe that companies providing custom content want to build long-term relationships. That goes a…